Joanna Rytel graduated in 2004 from the University College of Arts, Crafts and Design in Stockholm. She has developed a complex artistry, which always points out our times most poignant issues of gender, power and identity. She approaches these issues with great integrity, putting the personal at stake, making her form of address accessible to those outside the usual art and film worlds. Considering how loaded these topics are, one might guess that Rytel would handle them with political correctness. Far from it. The politically correct answers are left out and the reaction becomes stronger when viewers are deprived of their passive role and become a part of the answer.